Casio G-Shock

G-Shock is a type of watch designed by Casio. This watch is known to be highly resistant to damage caused by impact and strong vibrations. Casio primarily designed this type of watch for sports and outdoor oriented activities.

At its launch in 1983, Casio's G-Shock changed the notion of watches as a fragile piece of jewelry. The G-Shock line of watches was the answer of Casio engineers to the challenge of creating the world's toughest watch. Its shock resistant design lies in a triple-protection technique for the parts, module, and case. This technology resulted in a radical watch that is virtually unaffected by shock or strong impact.

Technology

Since its initial production, the G-Shock design has adopted innovative technologies and features, as well as new materials to supplement function with style. Some of the functions and pioneering technologies incorporated in G-Shock watches include:

Style and Function

The G-Shock line strives to fuse fashion with function in all its watches. Casio updates its G-Shock models twice a year during the Spring/Summer and Fall/Winter collections. New limited models are introduced more frequently throughout the year.

As with other contemporary fashion watches, G-Shock watches have also built a reputation as collector's items. Many consider the Frogman to be the most sought-after style. Some of the most popular limited edition Frogmans are Black Helios, Men in Yellow, Black Spots, and Brazilian.

The Casio G-Shock line also creates collaboration models with popular fashion brands. To create these models, Casio has collaborated with companies such as Stussy, TYO, Xlarge, Levi's, Nano Universe, and Coca-Cola.

Series/Models

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